Are You Pouring On The Pounds?
New York City’s health department issued a series of shock value ads illustrating the ill effects of soft drinks and other sweetened beverages. When you see it like this it is truly disgusting.
I’m not one for shock value with no substance, but when it comes to health related advertising I think that it can be [...]
Diesel Be Stupid Campaign
(See bottom of post for more slideshow)
(via shittygreat.com)
“Stupid is the relentless pursuit of a regret free life.
Smart recognizes things for how they are. Stupid sees things how they could be.
Smart critiques. Stupid Creates.
If we didn’t have stupid thoughts, we’d have no interesting thoughts at all.”
At the risk of sounding square, I’m going to say that [...]
Puma Hard Chorus
I found this today while checking out the blog over at Egg Strategy. It’s a pretty priceless piece of viral marketing from Puma in the UK. Clearly they are trying to re-connect with their athletic roots after becoming a bit of a “fashionista hipster” brand.
The Puma marketing in the piece is subtle, but clear, and [...]
Grey Goose Discerning Taste: Oysters
It’s rare that I am impressed by an alcohol advertising campaign. Most of them just don’t resonate with me, and often there are one or two originals in a bunch of half-ass copies.
For instance, I’ve seen many commercials from all categories lately trying to mimick the success of the Dos Equis Most Interesting Man in [...]
Alexa Rank — Ongoing Case Study
Alexa Rank is a way of gauging your website’s validity on the world wide web. I should mention that there is also Google PageRank, but it seems a little more ambiguous and each page is only rated on a scale of 1-10. While extremely relevant the Alexa ranking is somewhat representative of your Google PageRank [...]
KFC Doubles Down
Photo from ThisIsWhyYoureFat.com
KFC has had some major struggles with their brand identity over the past 15 years or so. There was a time when people new what to expect from KFC — greasy fried chicken in a bucket. Then the “salad era” hit and so began this identity crisis and a slew of uncharacteristic products [...]
1000 Reasons Why Italian Advertising is Better
I stumbled on this through the Digg site and absolutely loved it. I hesitated to post it here, but then realized that this is just part of Italian culture and that North American’s are prudish when it comes to sex and nudity. Violence is okay, but sex is not. It’s no wonder that we have [...]
Post Frequently for Better Search Engine Results
Frequent posting is a way to earn the respect of Google.
If Google was a person it would want to know everything about everyone, but it’s just not possible for even the great Google to do that. However, Google being as powerful as it is will listen if you have something relevant to say. It’s still [...]
Lego Short Film Showcases the Lego Click Online Community
I am a huge Lego fan and spent most of my childhood in search of the right blocks to make whatever was in my head at that time. As a promo for their new Lego Click online community, which hopes to bring the powers of social media to the brand, they have created this cool [...]
Facebook Bra Color Status Update
Why is everyone posting colors on Facebook?
Over the past few weeks a bra-color related status update phenomenon has been sweeping Facebook. To those out of the loop it seemed a bit weird. What does this mean? Apparently it is a breast cancer awareness campaign where women change their status to match bra color. It’s actually [...]