Moving from Creative Services to Creating for Yourself

Jim Coudal gives a creative talk entitled “What Are You Afraid Of?” on the merits of moving from client based creative services to creating and selling products for yourself. It’s inspiring to listen to Jim speak about the successes and failures of their numerous endeavours, particularly Jewelboxing and Field Notes Brand.  In these times where many people are still on the “bigger is better” train, it is interesting to hear from someone who believes in small teams, and well executed products of singular vision. As Jim puts it, “if you can’t feed your team with two large pizzas, your team is too big.”